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Celebrating our 10 years as an IPC Charity that empowers children from all backgrounds, especially those from marginalised communities and with varying needs, and adults to transform spaces where children can thrive as the best versions of themselves.

Unleashing the power of play in building thriving children and communities

The story of Playeum began with two new mothers who wanted a different landscape for their children to learn and grow in Singapore.


Over the last decade, we did many things: we pushed for a greater access to play through roving community pop-ups, made our mark on international stages (we won nine awards!), opened Singapore’s first Children’s Centre for Creativity, and launched our High Touch play-based programmes to enable equitable learning opportunities for the most vulnerable. More recently, we evolved our mission to support communities at where they are in a time of unprecedented change and opportunity.

Children today play in different ways. The important thing for us as adults is to create the space and time for them to play… One example is Playeum, a social enterprise that organises free events to stimulate more play in Singapore… I am glad to meet such serious “players” and want to thank all of you for promoting play in our young.

- MR HENG SWEE KEAT, then Minister of Education in 2014

Today, our charity has touched the lives of more than 150,000 children and adults through more than 300 partnerships with schools, social service agencies, cultural institutions, and communities.

This is what we have learnt - children who play are resilient, creative, compassionate, and confident. Our years of experimentation and co-creation have shown how play has the power to build thriving children and communities.

We can do more together.

Come, Let's PLAY On!

As we leap into a new decade with a renewed mission, it is with energy and excitement that we welcome you to join us in an array of activities this year to experience and enable the transformative power of play!

We noticed a child, who had been quite shy during past programmes, come out of her shell. Watching her share what she had created with everyone was very encouraging. There was a new confidence in interacting with others that she had not shown before.

- MR VICNESH DHANAPAL, Regional Service Manager, MSF SSO@Bedok

  on Playeum's programme with children living in public rental housing

#PLAYItForward With Us

Play has the power help children build the confidence and resilience they need to overcome life's challenges. By supporting our FUN-raisers or making an outright donation, you enable our ongoing work to ensure that children can thrive as the best versions of themselves. 

Playeum is a registered Institution of a Public Character (IPC) charity. Your donation will be eligible for a 250% tax deduction and will be matched dollar-for-dollar by the NAC Cultural Matching Fund.


If you would like to support us with a fundraiser,

please get in touch with Kun Liang at


Donating $100 can pay for a series of play-based activity sessions for a child living in public rental housing and experiencing low self-esteem, helping him to feel less isolated, forge trusting peer relationships, and improve confidence with the support of trusted play facilitators.

Any amount will contribute towards the impact we will make together.

We thank you for your generosity.

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We are collecting #Playeum memories in celebration of our 10th year, and we'd love to hear from you.

Join us by sharing your stories at or tag us on social media.

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